Ashleigh Holmes

The James Hutton Institute

Projects

Project Lead: Ashleigh Holmes
To maximise the impact of the work of the Centre, we need to be effective at the production, exchange and implementation of plant health knowledge across the four plant sectors, forestry, horticulture, environment and agriculture. To this end we have had a Stakeholder Engagement Strategy developed (PHC2020/02). This project, that runs for a 12-month duration, will implement this strategy. The aims of the project are to conduct further research on plant health knowledge flows, develop the Centre’s relationship with plant health stakeholders, foster a more dominant social media narrative for the Centre and lead the translation and distribution of knowledge to plant health practitioners, liaising closely with SEFARI Gateway.

Impact: Keep plant health and biosecurity at the forefront of our stakeholders’ minds, and a high priority for them, raising stakeholder awareness about the risks from plant pests and pathogens and the solutions available for their management and control, and raising the profile of the Plant Health Centre and our online resources.

Publications

Enhancing the Plant Health Centre’s communication with stakeholders

February 2023

This project was commissioned to implement a selection of the recommendations made in the PHC stakeholder engagement strategy and communication plan. The team developed strategies to manage time and resources of the Plant Health Centre more efficiently regarding communication of outputs, general information on activities, aims and current issues related to plant health.